HabitStrong started as a response to the problem of digital distraction, procrastination and lack of routine that all of us suffer from. We saw how many of our friends signed up for multiple courses on Coursera, Udemy etc. and just sat on them. We were guilty of the same thing - no surprises there. We saw how everyone, including ourselves, kept going back to our smartphones at the smallest hint of boredom or stress. There was no denying that we were all enslaved to the powerful machine we carried in our pockets.
Our first digital detox bootcamp started as an attempt to solve this problem using habit-psychology techniques. We started with a small pilot group and the feedback was mind-blowing. Many participants described it as a "life-changing experience." Encouraged, we applied the same basic habit principles to the learning problem as well. The feedback there was also extremely encouraging.
So here we are. We are constantly testing out new ideas and attempting to answer nagging questions that all of us seem to know the answers to, but are somehow unable to implement in our own lives. We will keep adding newer programs to our repertoire and we hope to help create positive changes in the lives of as many people as possible.
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Founder & CEO
Founder & CEO
After a 5 year corporate stint in 2000s and realizing that I wasn't interested in torturing myself like that for the rest of my life, I set out to do my own thing. I did business-copywriting for several years, built a team, and tremendously enjoyed the struggle of building something from scratch.
Then I had the opportunity to join ConceptOwl as its first employee and do very meaningful work alongside Rajan. HabitStrong is a ConceptOwl initiative, and here I get to participate in running programs that make amazingly positive contributions to the lives of people.
At HabitStrong I head Operations and Programs. The work I do now is special to me because some of techniques that we teach in our programs are the same ones that have positively enhanced my own life as well.